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Attorneys author article over College Athlete Endorsement Law in Law360

Attorneys author article over College Athlete Endorsement Law in Law360

October 12, 2021
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BCLP Attorneys Eric Schroeder, Jim Dudukovich and Brian Underwood co-authored an article published Oct. 12 in Law360 with tips on the Georgia College Athlete Endorsement Law. As of October, more than half of the states in the U.S. had adopted some sort of legal measures enabling collegiate athletes to profit from the use of their names, images and likenesses, or NIL. Besides its general effect of allowing student athletes to earn compensation from their NIL, Georgia’s new law contains a number of notable additions. For instance, Georgia's law permits, but does not require, postsecondary institutions to establish a pooling arrangement whereby student athletes must contribute up to 75% of their NIL compensation "for the benefit of individuals previously enrolled as student athletes in the same postsecondary educational institution," subject to various conditions, the article explains. Additionally, the statute requires student athletes to disclose any NIL contracts to their universities which, in the case of public universities, can potentially render the terms of the contracts subject to public disclosure.

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